Thumb_ox.png

Oxygen Rebrand

Rebrand to redefine the channel's voice and design aesthetic with a focus on millennial women - including a new brand identity, revamped promo style and strategy, and crafted a new language for on-air, off-air, digital, and social channels. 

ROLE: Designer + Executive Creative Director @ Eyeball

Oxygen_0001.jpg
Oxygen_0017.jpg
Oxygen_0018.jpg
Oxygen_0004.jpg
Oxygen_0020.jpg
Oxygen_0021.jpg
Oxygen_0024.jpg
Oxygen_0022.jpg
Oxygen_0023.jpg
Oxygen_0025.jpg
Style-Guide-Comp-3.jpg
Style-Guide-Comp-1.jpg
Style-Guide-Comp-2.jpg